Comprehensive guide to teeth whitening with Pure Whitening
Teeth whitening is one of the most sought-after aesthetic procedures in dental hygiene, and Pure Whitening ranks among the top methods promising professional results. In this comprehensive guide, we will explore everything you need to know about Pure Whitening – from the procedure itself to pricing and answers to the most frequently asked questions.
What is teeth whitening?
Teeth whitening is a cosmetic dental procedure designed to lighten the shade of teeth and remove discoloration or stains on the enamel. This process uses special whitening agents, most commonly hydrogen peroxide or carbamide peroxide, which penetrate the tooth structure and break down the pigment molecules responsible for discoloration.
What is Pure Whitening and why choose it?
Pure Whitening is an innovative whitening method that combines scientifically proven techniques with modern technology and a personalized approach. It is a unique way to achieve outstanding results regardless of the patient’s original tooth color. This method is so effective that it even works in cases where other whitening techniques have failed.
One of the key advantages of this method is its gentleness. Pure Whitening uses whitening gels with an optimized concentration of hydrogen peroxide, ensuring that the enamel remains undamaged and gums are not irritated. The use of custom-made gel trays ensures even and safe application, minimizing the risk of sensitivity during and after whitening.
Another benefit of Pure Whitening is its combination of at-home and in-office whitening. The process begins with a home whitening phase that prepares the teeth for the next step – professional whitening under expert supervision. This two-phase approach allows for maximum results in a short time while ensuring long-lasting effects. The result is a naturally white smile that lasts for years with proper care.
Who is Pure Whitening suitable for and when should it be avoided?
This procedure is ideal for individuals looking to enhance their smile. It is suitable for those with stains caused by food, beverages, smoking, or natural aging. Pure Whitening also offers a solution for those with sensitive teeth.
Suitable for:
- Adults with permanent teeth
- People with discoloration from food, drinks, or smoking
- Patients looking for quick and noticeable results
Not suitable for:
- Pregnant and breastfeeding women
- People with extremely sensitive teeth or gums (always consult a dentist)
- Patients with untreated cavities or gum disease
- Individuals under 18 years old
How to prepare for teeth whitening? Dental hygiene is key
Before whitening, professional dental cleaning is necessary. Removing tartar and pigmentation ensures that the whitening gel works evenly. Your teeth must be healthy, free of cavities and gum inflammation, to avoid complications.

Step-by-Step Guide to Pure Whitening
Proces bělení metodou Pure Whitening je rozdělen do několika fází:
Step 1: Consultation and Impressions
The process begins with a consultation with a dentist or dental hygienist. After assessing your dental health (ensuring there are no cavities or inflammation), precise impressions of your teeth are taken. Based on these, ultra-tight custom trays are made in a laboratory – a key element for the at-home whitening phase.
Step 2: At-Home Whitening – 14 Nights to a Brighter Smile
You will receive a set of whitening gels with concentrations of 10% and 16% carbamide peroxide (equivalent to 3% and 5% hydrogen peroxide) along with custom-made trays. You wear these trays overnight for 14 days. The gels are stored at a temperature below 10°C to ensure maximum effectiveness.
Step 3: In-Office Whitening – The Final Touch by a Professional
On the 15th day, you will undergo an in-office whitening session, lasting approximately 1.5 to 2 hours. A dental hygienist applies a 6% hydrogen peroxide gel in three 15-minute cycles. Your gums are protected with a special barrier to prevent irritation. The result? A dazzling smile that looks natural.
Step 4: Maintenance for Long-Lasting Results
After the procedure, simply use the trays with gel once a month for one night to maintain your perfect shade. There is no need for a white diet – after drinking coffee or wine, just brush your teeth.

How much whiter will my teeth get?
The final shade varies from person to person, depending on the original tooth color, type of pigmentation, and method used. With Pure Whitening, teeth can be visibly lightened by several shades, often achieving better results than other whitening methods. Most patients experience a whitening effect of 5–9 shades.
How long do whitened teeth stay white?
The longevity of results depends on lifestyle and oral care. With proper hygiene and maintenance (such as using whitening trays once a month), teeth can remain white for several years. Factors like smoking, coffee, tea, or red wine consumption may accelerate discoloration.
Quick and safe teeth whitening – Pure Whitening vs. alternatives
There are many whitening methods on the market – from whitening toothpastes and strips to smile whitening procedures. However, Pure Whitening stands out due to its professional approach and long-term effects. Unlike aggressive methods, it does not damage enamel and is customized to your teeth.
Can Pure Whitening whiten dental crowns or veneers?
Unfortunately, no. Whitening does not work on dental crowns, fillings, or veneers, as the method only affects natural enamel. If you plan aesthetic dental work, it is recommended to whiten your teeth first and then match the shade of prosthetic elements accordingly.
Pure Whitening vs. At-home whitening – which is better?
At-home whitening is cheaper but offers slower and less noticeable results. Additionally, without professional supervision, there is a risk of gum irritation and enamel damage. Pure Whitening, performed in a dental office, guarantees fast, safe, and effective whitening under expert supervision.

Is Pure Whitening suitable for sensitive teeth?
Yes! Whitening for sensitive teeth is one of the main advantages of this method. The gels contain no glycerol or preservatives, reducing the risk of irritation. However, some patients may experience temporary sensitivity – in such cases, consult your dentist and adjust the procedure if needed.
Cost of Pure Whitening – An investment in your smile
The price of Pure Whitening varies depending on the dental clinic and the extent of the procedure. Generally, it ranges between 8,000–12,000 CZK. At Clinic for Smile, pricing is always set individually for each client, with an estimated cost starting at 4,500 CZK. Investing in teeth whitening is worthwhile, as it provides a beautiful and confident smile that enhances your overall well-being.
Are there any side effects?
Teeth whitening is generally safe when performed professionally or according to a dentist’s instructions. The most common side effects include:
- Temporary tooth sensitivity – often occurs during or shortly after whitening.
- Gum irritation – may happen if the whitening gel contacts soft tissues.
- Burning or tingling sensation – usually temporary and can be alleviated with fluoride gels or toothpaste.
If symptoms persist, consult your dentist. Proper application and the use of high-quality products minimize the risk of complications.
Patient experiences with Pure Whitening
“I couldn’t believe how white my teeth became after 14 days of at-home whitening followed by the in-office phase! Sensitivity was minimal, and the results have lasted for over a year,” says Jana from Karlovy Vary. Other patients appreciate that they don’t need to follow a white diet and can continue enjoying coffee and wine.
Conclusion: Pure Whitening – the path to a radiant smile
Pure Whitening is a modern, gentle, and effective way to achieve a perfect smile. Whether you seek professional whitening, quick results, or a solution for sensitive teeth, this method delivers. Invest in Pure Whitening and gain not only whiter teeth but also the confidence that comes with a radiant smile. Book your consultation today and see the results for yourself!
Our Clinic’s Equipment
Experience 21st-Century Aesthetic Dentistry
At Clinic for Smile, you are cared for not only by highly trained specialists but also with the most advanced dental technology, including a 3D X-ray and an intraoral scanner.
Additionally, there’s no need to worry about excessive pain. When necessary, we use local anesthesia to make your procedure as comfortable as possible. Visit Clinic for Smile and experience 21st-century aesthetic dentistry.
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